Each Friday after Thanksgiving, the San Antonio River lights up for the Ford Holiday River Parade & Lighting Ceremony on the
River Walk in San Antonio, TX.
With over 100,000 people in annual attendance, this event is one of the most popular San Antonio holiday gatherings. Families just seem to love the sight of so many holiday lights illuminating the riverside, and it's quite possible that you will too.
After the lighting and ceremony, a one-hour holiday parade will be held with plenty of music, favorite celebrities, and of course, some handsome floats.